{"id":265,"date":"2021-08-13T11:58:16","date_gmt":"2021-08-13T15:58:16","guid":{"rendered":"https:\/\/orizon.cl\/orizonaldia\/?p=265"},"modified":"2021-08-23T20:06:43","modified_gmt":"2021-08-23T23:06:43","slug":"nutriendo-a-nuestras-comunidades","status":"publish","type":"post","link":"https:\/\/orizon.cl\/orizonaldia\/nutriendo-a-nuestras-comunidades\/","title":{"rendered":"Orizon Foods: Exitoso piloto de auto venta en Regi\u00f3n Metropolitana"},"content":{"rendered":"[vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb bg_image_animation=\u00bbnone\u00bb][image_with_animation image_url=\u00bb273″ animation=\u00bbFade In\u00bb hover_animation=\u00bbnone\u00bb alignment=\u00bb\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb image_loading=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb max_width_mobile=\u00bbdefault\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb bg_image_animation=\u00bbnone\u00bb]
<\/i>Me gusta<\/span>3<\/span><\/span><\/a><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column_text]Desde que nos propusimos navegar hacia la transformaci\u00f3n digital, hemos estado buscando diferentes proyectos e iniciativas que nos permitan ser m\u00e1s eficientes, como tambi\u00e9n innovar d\u00eda a d\u00eda en nuestros procesos.
\nPor eso y con el objetivo de expandir y potenciar nuestros canales de ventas, el equipo Comercial junto al \u00e1rea de Proyectos TI desarrollaron el proyecto \u201cAuto venta, Door to door\u201d.<\/p>\n

\u00bfDe qu\u00e9 se trata?<\/strong>
\n\u201cEs un auto-venta de productos de Orizon Foods, que permite poder vender en terreno nuestros productos. Realizamos un piloto durante 2 semanas, donde estuvimos recorriendo cada una de las comunas de la Regi\u00f3n Metropolitana (RM), entregando 2 kg. de palta de muestra a cada cliente que estuviese interesado en probar nuestro producto. Una vez terminadas esas 2 semanas,
\ncomenzamos con las ventas dirigi\u00e9ndonos a quienes nos contactaron\u201d, explic\u00f3 Yubikza Meier, Jefe de Ventas Nuevos Canales.
\nA s\u00ed mismo Blagoje Razmilic, Jefe de Proyectos TI, agreg\u00f3 que \u201clos veh\u00edculos que recorren la Regi\u00f3n Metropolitana por nuestros vendedores son un valioso aporte como nuevo canal de venta para nuestro negocio, es por ello que los hemos habilitado con tecnolog\u00eda para ser una \u00aboficina m\u00f3vil\u00bb compuesta de notebook para registrar las ventas en nuestro sistema CRM POS (punto de venta); m\u00e1quina Transbank, para pago con tarjetas e impresora port\u00e1til para la impresi\u00f3n de boletas a nuestros clientes. Esto nos permite completar todo el ciclo del proceso de venta de manera directa en terreno\u201d.
\nInicialmente el piloto comercializa palta natural hass congelada (en primera instancia), siendo dirigido a clientes como: cafeter\u00edas, carritos, fuentes de soda, etc. En un corto plazo habilitaremos otros productos de Orizon Foods para complementar nuestra oferta.
\nHoy en d\u00eda el proyecto cuenta con 2 veh\u00edculos que recorren proactiva y planificadamente la RM con el fin de ofrecer nuestros productos a la mayor cantidad de clientes posible. En el mediano plazo se espera sumar un tercer veh\u00edculo, para luego llegar a la V y VI Regi\u00f3n.<\/p>\n

 <\/p>\n

*Si quieres saber m\u00e1s de este proyecto escr\u00edbele a Blagoje Razmilic,<\/strong> blagoje.razmilic@orizon.cl<\/span>[\/vc_column_text][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb bg_image_animation=\u00bbnone\u00bb][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb bg_image_animation=\u00bbnone\u00bb][nectar_btn size=\u00bblarge\u00bb button_style=\u00bbsee-through-2″ color_override=\u00bb#0075cf\u00bb hover_color_override=\u00bb#0075cf\u00bb hover_text_color_override=\u00bb#ffffff\u00bb icon_family=\u00bbnone\u00bb text=\u00bbvolver al inicio\u00bb margin_top=\u00bb30″ margin_bottom=\u00bb-10″ url=\u00bbhttps:\/\/orizon.cl\/orizonaldia\/\u00bb][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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